Great extracts for Milton Glaser’s “Ten Things I have Learned”

"…when you are doing something in a recurring way to diminish risk or doing it in the same way as you have done it before, it is clear why professionalism is not enough. After all, what is desirable in our field, is continuous transgression. Professionalism does not allow for that because transgression has to encompass the possibility of failure and if you are professional your instinct is not to fail, it is to repeat success. Professionalism as a lifetime aspiration is a limited goal."

On changes in style:

"It’s absurd to be loyal to a style. It does not deserve your loyalty. […]But the point is that anybody who is in this for the long haul has to decide how to respond to change in the zeitgeist.

"DOUBT IS BETTER THAN CERTAINTY.
Everyone always talks about confidence and believing in what you do. I remember once going to a class in Kundalini yoga where the teacher said that, spirituality speaking, if you believed that you had achieved enlightenment you have merely arrived at your limitation. I think that is also true in a more practical sense. Deeply held beliefs of any kind prevent you from being open to experience, which is why I find all firmly held ideological positions questionable. It makes me nervous when someone believes too deeply or too much. I think that being sceptical and questioning all deeply held beliefs is essential. Of course we must know the difference between scepticism and cynicism because cynicism is as much a restriction of one’s openness to the world as passionate belief is. They are sort of twins."

And much more. These are just a taste. Read the whole piece is here:

http://www.miltonglaserposters.com/news/pub_10.htm

Thanks, boingboing

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